Mass Media (TV programmes) /p. 77-82/

Which of the following are not print media?

to broadcast TV programme

... are the oldest of the mass media.

It is a television or a radio story about a group of imaginary people and their lives, which is broadcast regularly for many years.

It is a programme that gives you facts and information about a serious subject, such as history, science, or social problems.

New information about something that has happened recently; reports of recent events on TV, radio, newspapers

Tick (√) the title to the text

Millions of people in their spare time watch TV and read newspapers and magazines. Television dominates one`s life if the family watches it most of the time. Television informs, educates, and entertains people. It is also a habit-forming drug impossible to resist.

Various TV games, such as quiz shows, and music programmes attract a large audience. During TV quiz programmes the questions are answered by the viewers.

Then there are daily TV serials known as soap operas. Some people find them boring, others consider them to be good entertainment and relaxation.

Tick (√) the title to the text

There is also a lot of advertising on TV. A lot of commercial firms buy the time to advertise their goods.

Advertising often annoys the general public. A film, a good basketball or football match may be interrupted several times with advertisements for the soap powder or new perfume.

To convince the viewers that a certain product is the best and to persuade him to buy it takes not only a lot of imagination but also a lot of time. The same advertisements are repeated dozens of time every day, which bores the viewers.

The tabloids are ...

It's good to ... in the car, or in the open air, or when you do something about the house.

Tick (√) all the true statements according to the text.

Television.

The first commercial television broadcast was made on April 20, 1939 by Radio Corporation of America. Since 1939, it has become one of the most important facts of modern life. Television is very much a part of modern world. Its influence is felt all over the world.Television is a reflection of the modern world, some people say. It shows contemporary society. It affects customs and culture, others say. Television is bad for culture because it keeps culture from growing, still others say. Good or bad, television is difficult to avoid. It enters homes, stores, airports, and offices. It is here to stay.

Fill in the gaps (1–5) with the sentences or phrases to complete the text.

Is Television a Good Thing or a Bad Thing?

98 % of homes in the US have at least one television, and on average (1)… . Television clearly plays an important part in most people’s lives, but is this a good or a bad thing? On the positive side, people use television as a way of entertaining themselves, (2)… . After watching a soap opera or reality TV show, people often like to talk about it with their friends the next day. Television also provides an opportunity to keep up-to-date with the news, and people (3)… such as cooking. Unfortunately, television also has many negative effects. (4)… to spend several hours on the sofa watching the screen. Sometimes people seem more interested in watching the TV than talking to their family. A lot of programmes, which are broadcast, are of a very poor quality. (5)… , we must not let it take over our lives.

Fill in the gaps (1–5) with the sentences or phrases to complete the text.

Is Television a Good Thing or a Bad Thing?

98 % of homes in the US have at least one television, and on average (1)… . Television clearly plays an important part in most people’s lives, but is this a good or a bad thing? On the positive side, people use television as a way of entertaining themselves, (2)… . After watching a soap opera or reality TV show, people often like to talk about it with their friends the next day. Television also provides an opportunity to keep up-to-date with the news, and people (3)… such as cooking. Unfortunately, television also has many negative effects. (4)… to spend several hours on the sofa watching the screen. Sometimes people seem more interested in watching the TV than talking to their family. A lot of programmes, which are broadcast, are of a very poor quality. (5)… , we must not let it take over our lives.

Fill in the gaps (1–5) with the sentences or phrases to complete the text.

Is Television a Good Thing or a Bad Thing?

98 % of homes in the US have at least one television, and on average (1)… . Television clearly plays an important part in most people’s lives, but is this a good or a bad thing? On the positive side, people use television as a way of entertaining themselves, (2)… . After watching a soap opera or reality TV show, people often like to talk about it with their friends the next day. Television also provides an opportunity to keep up-to-date with the news, and people (3)… such as cooking. Unfortunately, television also has many negative effects. (4)… to spend several hours on the sofa watching the screen. Sometimes people seem more interested in watching the TV than talking to their family. A lot of programmes, which are broadcast, are of a very poor quality. (5)… , we must not let it take over our lives.

Fill in the gaps (1–5) with the sentences or phrases to complete the text.

Is Television a Good Thing or a Bad Thing?

98 % of homes in the US have at least one television, and on average (1)… . Television clearly plays an important part in most people’s lives, but is this a good or a bad thing? On the positive side, people use television as a way of entertaining themselves, (2)… . After watching a soap opera or reality TV show, people often like to talk about it with their friends the next day. Television also provides an opportunity to keep up-to-date with the news, and people (3)… such as cooking. Unfortunately, television also has many negative effects. (4)… to spend several hours on the sofa watching the screen. Sometimes people seem more interested in watching the TV than talking to their family. A lot of programmes, which are broadcast, are of a very poor quality. (5)… , we must not let it take over our lives.

Fill in the gaps (1–5) with the sentences or phrases to complete the text.

Is Television a Good Thing or a Bad Thing?

98 % of homes in the US have at least one television, and on average (1)… . Television clearly plays an important part in most people’s lives, but is this a good or a bad thing? On the positive side, people use television as a way of entertaining themselves, (2)… . After watching a soap opera or reality TV show, people often like to talk about it with their friends the next day. Television also provides an opportunity to keep up-to-date with the news, and people (3)… such as cooking. Unfortunately, television also has many negative effects. (4)… to spend several hours on the sofa watching the screen. Sometimes people seem more interested in watching the TV than talking to their family. A lot of programmes, which are broadcast, are of a very poor quality. (5)… , we must not let it take over our lives.