Мультимедійна презентація для роботи шкільного методичного об'єднання "TOP TEN REASONS TO START BLOGGING"

10 Reasons You Should Start Blogging

MICHAEL B. FISHBEIN Blogging is not just for businesses! I’ve benefited personally, professionally, and financially from blogging. Writing has actually become one of my favorite hobbies. I recommend blogging to almost everyone I meet.

Attract an Audience Blogging enables you to reach the billions of people that use the Internet. Blogging works as a method for attracting an audience because it provides something of value to them before asking for anything in return. By creating a blog that is of value, you can attract an audience and eventually convert them to customers, partners, friends, or otherwise.

Establish Authority Having a blog and writing about important topics that are relevant to your audience establishes yourself as an authority in the space. It enhances your professional image. A blog is to professionals in the 2000s what a business card was in the 1990s. Blogs are the new business cards.

Build Rapport and Engagement Blogging can “warm up” your cold calls and traffic from other sources. If someone receives your cold call, they may be more receptive if they’ve read your blog and received value from it.

Create Opportunities Blogging can lead to other business/traffic generating opportunities. Blogging enables anyone with something interesting or valuable to say to be identified as an expert.

Organize Your Thoughts and Learn Blogging forces you to teach yourself what you don’t know and to articulate what you do know. When you begin writing a blog post, you are forced to organize your thoughts.

Tell Your Story You can tell your story the way you want to tell it without being dependent on journalists. When you are writing about a topic of your own interest, you can decide how to portray a story, what information to include, and what information to exclude.

Meet New People The audience you attract through blogging doesn’t have to just be your “audience.” They can become your friends, colleagues, partners, or lovers. I’ve had many people reach out to me directly after reading my blog.

Stand Out According to “the 1 percent rule,” only 1 percent of Internet users actively create new content, while the other 99 percent of the participants simply view it. By blogging, you separate yourself from the 99 percent of people that don’t blog.

Validate Expertise Blogs are the new resumes. Blogging about a topic you would like to be viewed as an expert in, can illustrate to readers, employers, and your network, that you are are skilled and knowledgeable.

Make Money If you have a blog with a lot of readers, there may be opportunities to monetize. . If you are working a job that doesn’t pay as much as you’d like, or if you would simply like to earn more money (who doesn’t?), blogging can make for a great side income.